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This Week's Most Popular

Q&A with Rainmaker principal Tammy Farley

Published Monday, October 15, 2007

On first glance, the two core industries served by Rainmaker Group —apartments and casinos — seem as different as oil and water. But there’s a common ground where the software and services firm caters to both: making the job of filling rooms less of a gamble. Rainmaker helps apartment owners gauge up-to-the-minute, optimal prices for apartment units, removing inaccurate gut-level pricing decisions from the equation. On the casino side, Rainmaker helps casino hotels in rewarding their most profitable guests and securing their return. The strategy is working. Since its 1998 founding, Rainmaker has corralled such ...

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